Intrepid Co-Founder Admits ‘We Didn’t Know’, Releasing Shocking Elephant Footage

Intrepid Group co-founder Geoff Manchester has admitted to not knowing the dark side of elephant riding, but that there is no excuse any longer, in a mini-documentary released for World Elephant Day.

The adventure travel company has shown graphic footage of the torture of young elephants for rides, in a plea to travellers to stop the tourist attractions for good.

“I was the first ever Intrepid leader, so I guess I was the first Intrepid leader to take travellers on elephant rides,” Manchester said.

Intrepid Group was the first travel company to ban elephant rides in 2014 following research collaboration with World Animal Protection and many in the travel industry followed suit.

The confronting documentary highlights the practice of beating and starvation to make the elephants submissive for human rides.

Watch the full documentary by clicking here.

“When we rescue elephants some of them have worked for humans for six or seven decades… More than 80% arrive with a huge mental problem. Some of them stand still like a zombie, some of them are very aggressive and angry,” Elephant Nature Park Chiang Mai founder Lek Chailert said.

“I don’t blame people because they don’t know,” Chailert added.

This is the message Intrepid is urging on World Elephant Day – you didn’t know. We didn’t know. But NOW that we do KNOW, we need to spread the message, with research showing that not all Australians know that elephant riding involves cruelty.

The latest research from World Animal Protection commissioned this year shows that 28% of Australians have taken an elephant ride. 40% of women think elephant rides are unacceptable, while 27% of men think the same.

Consumer sentiment and awareness is not at the level it should be, Manchester said, and on World Elephant Day Intrepid pleads with travellers to cease elephant riding for good.

“It’s just the start of something that will hopefully eventuate in elephant riding ceasing all together and that might be in 10 years or it might be in 20 years but eventually it will happen,” Manchester added.


World Elephant Day, August 12, was set up to bring urgent attention to the plight of Asian and African elephants. The Intrepid Foundation supports three organisations dedicated to protecting and preserving the world’s elephants: Sri Lanka Wildlife Conservation Society, Friends of the Asian Elephant and World Animal Protection.

These organisations provide conservation strategies that keep elephants safe from poaching and exploitation, and work with local communities to create unique solutions that tackle human-wildlife conflict.

To donate visit:

The Intrepid Group will match each contribution.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s